Local entrepreneur transforms his passion into his business

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Tony Lacroix

In June of 2011, LoveLoveFood.com was launched as a food blogging site, which was a great outlet for owner Tony Lacroix to talk about something he’s very passionate about: recipes, tips, tricks and yes FOOD!

Now how did the Love Love Food preserves start you may ask? Well, in July of last year his garden was in full bounty mode, as in he had too many tomatoes to shake a stick at ... what was he to do? His partner suggested he make salsa.   Good idea he said to himself:  "but that's going to make too much salsa to eat in one seating, no?" Then the idea came of canning it, so it could be kept for later enjoyment. He did just that and brought some to the downtown farmers' market where it was a big hit.

A month later he had a new problem ... stock; he was already sold out of the salsa, and all of the tomatoes from the garden had been used-up. He put his foodie hat on and decided to try his hand at making jelly ... well that worked out quite well as he now has over 20 varieties of jellies, jams and chutney’s.

In October of this year, with his passion for food and his extensive background in retail merchandising and product development, Mr. Lacroix opened his first store: Love Love Food Gourmet Foods & Gifts.

"The store offers the full range of Love Love Food preserves and some unique food items like: olive oils, pasta sauces, chocolates, balsamic vinegars and gluten free & organic products" said Mr. Lacroix.

“Support from friends and many Cornwall business owners has been heartwarming.  This is a fantastic city to live in and run your business” he added.

Find out more about them at http://lovelovefood.com.

- Cornwall Business Enterprise Centre

Organizations: Business Enterprise Centre

Geographic location: Cornwall, 10 Fourth Street East

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